Our microwave died. It was built 11 years ago. So we go shopping for a new one.
The main purpose was to check availability and prices. We didn’t really plan on making a purchase tonight. But we found what we were looking for, the price was right, it was available and we had a coupon. Delivery in a few days. In and out in less than 15 minutes. Good experience.
Or so we thought. As we were leaving, we were told about a survey we could complete online. The sales associate showed us the web address on our receipt and proceeded to tell us to rate her a 10. Really? You ask us to rate your service? No. You tell us to rate your service and have the
guts spiel prepared to let us know exactly how it’s to be done.
Here’s a novel approach. Allow your guests to rate you based on the level of service they received. You may be in a contest or you may have goals to reach for the month. But don’t tell me that anything less than a 9 out of 10 gets you a zero on the survey.
If you want them to rate you a 10, deliver an 11.