You never know who you’ll run into while working. Most “celebrities” blend in with the crowd. Some like the attention and some just want to lead a normal life away from the hustle and bustle that accompanies stardom.
What if we treated all of our customers like they were celebrities? Offering them a spot on the wall of fame (customer of the week/month/year) or offering special discounts in conjunction with their birthday are two ways to make them feel special.
Other things you can do:
- Remember their name before they get inside your business
- Always have their product available
- Have them call you ahead of time with their product needs and have their order ready when they arrive.
- Send them a personal, hand-written note after their purchase telling them just how much you appreciate their business.
Show them how much you care by the way you serve them.
PS. The celebrity that stopped by my store was Larramie Doc Shaw, one of the stars of “Pair of Kings” on the Disney Channel. Seriously. He was genuinely nice.
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Make celebrities feel like ordinary people and make ordinary people feel like celebrities.
Absolutely. Most companies won’t give it a second thought. I try to analyze what could be done better so everyone feels special.