Seth Godin has done it again. Short and to the point.
Is your product or service getting lost in a sea of other products and services?
What makes you stand out? Is it you?
Say it with me and notice the emphasis of each statement.
IT can be you. It CAN be you. It can BE you. It can be YOU!
IT CAN BE YOU!
Make what you offer head-and-shoulders above the rest and watch your value soar!
And if it isn't head and shoulders above, it could be head and shoulders different.
Make no small plans.
"Well done, my good and faithful servant", will likely take everything we have.
Well said, Jeff. Thankfully, grace will cover that area where we fall short.