Daily Archives: October 13, 2010

TOMA

T.O.M.A. No. Not TOGA. This isn’t a college frat party! T.O.M.A. = Top Of Mind Awareness A fellow blogger and Disney Institute alum recently commented that in her business, a bulk-mail operation in Indiana, she has clients calling her before … Continue reading

Posted in Brand Loyalty, Disney, Disney Institute, Recognition | 4 Comments