Category Archives: Marketing

They are everywhere

Posted on August 20, 2011 by David

We couldn’t get away from them. They were everywhere. They mobbed our tables. They took our samples. They asked questions. They thanked us. They are our new customers. Will all of them shop with us? No way. Were some of … Continue reading →

Posted in Business Growth, Extra Mile, Growth, Marketing, Reaching Customers, Relationship | 4 Comments

CIO, CEO, COO or CMO?

Posted on August 30, 2010 by David

Title. Moniker. Label. Handle. We have them. We use them. We pay big bucks for them. CIO = Chief Information Officer CEO = Chief Executive Officer COO = Chief Operating Officer What could CMO be? I’ve written earlier about Disney’s … Continue reading →

Posted in Business Card, CEO, Chief Me Official, CIO, COO, Marketing, Self Promotion, Vision | 2 Comments

Congratulations on Your New Job!

Posted on July 25, 2010 by David

I would like to thank you for your years of service. I must inform you that your job is in a state of transformation. I know this is not the best way to inform you of this. It is much … Continue reading →

Posted in Customer Service, David Packard, Face, Job, Marketing | 3 Comments