Ideal level of service

What are some key words or phrases you would use to describe the ideal level of service your organization offers?

Some examples are:
  • Skilled
  • Excellent
  • Knowledgeable
  • Caring
  • Detailed
You will probably come up with more. 
Now, let’s look at it from the customer’s perspective. Would they use the same words? Would their language be as complimentary?
Looking at your business/organization from the perspective of your customers is a great way to find gaps in service. Plus, if you find them before your customers do, well, won’t you and your customers be better off?
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