Category Archives: Word of Mouth

They had my back

Posted on October 17, 2011 by David

Dinner reservations? Check Babysitter coordinated? Check Flowers? Oops . . . That’s okay. The restaurant had my back. It’s the level of service they are known for. Yeah, the food is mighty awesome too. But our server (Steven was great!), … Continue reading →

Posted in Attention to Detail, Cast Member, Customer Service, Disney Institute, Process, Quality Service, Setting, Word of Mouth | 2 Comments

Advertising Budget – Zero Dollars

Posted on August 8, 2010 by David

How much is your advertising budget? Is it calculated as a percent of your sales which would increase or decrease as your sales did likewise? Or is it a fixed amount each year? Or could it be that you don’t … Continue reading →

Posted in Advertising, Reputation, Word of Mouth, Zero Dollars | 3 Comments