On the way to soccer practice the other night, I passed by a bank that had this sign out front.
“We offer service to meet your goals, not ours.”
IF that is a true statement, then they would be the most popular bank around, right?
I contend that we are not getting the full meaning of their statement.
If their goals focus on 100% customer satisfaction, then they will be meeting their own goals at the same time they are concentrating on their customers.
In simple English, offer better service than your competitor. It’s how you can distinguish yourself in a sea of choices.
Day 6 – Better service