Ideas and Ideals


“We hold these truths to be self-evident, that all men are created equal, that they are endowed by their Creator with certain unalienable Rights, that among these are Life, Liberty and the pursuit of Happiness.”

Happy 235th Birthday America!

Posted in Celebrate, Ideal, Impactful, Independence | Comments Off on Ideas and Ideals

This is a test post

I’ve added a subscribe button to the right. This post is a test to see if it works.

Posted in Uncategorized | Comments Off on This is a test post

What’s so important?

What's so important that you have to lock it up?

Are you keeping secrets from your customers? Is there some process you keep hidden away because of its value or because it might make you reveal the truth about your product or service?

There are proprietary blends, secret formulas and patented processes.

But do you have something so secretive that you can’t share it? Even the Coca Cola company shares their formula.

You just have to buy it to partake.

Do you sell your secrets or give them away freely?

Posted in Give, Serve | 2 Comments

David Balentine is . . . .

Facebook has made it popular to announce every detail of your life to the world.

Not wanting to be left behind, I am here to announce that I am . . . .

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. . . “in a relationship” . . .

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. . . with my customers.

It’s not about what I know or do or say, it’s what you know and do and say that keeps your customers coming back.

Get into a relationship with your customers.

Posted in Customers for Life, Facebook, Mark Sanborn, Relationship | Comments Off on David Balentine is . . . .

Anybody out there?

Time for a little statistical update.

Is anybody reading this? Okay, maybe a few are.

Since January 1, 2011, there have been over 35,000 visits to “It’s All About The Customer” covering six of the seven continents. Yes, I checked, and so far no one from Antarctica is reading my blog. One day I’ll reach someone there.

Taking a look at the top 10 countries outside the US, my readers come from:

  1. Canada (North America)
  2. India (Asia)
  3. United Kingdom (Europe)
  4. Netherlands (Europe)
  5. Australia (Australia – duh)
  6. Austria (Europe)
  7. Belgium (Europe)
  8. Brazil (South America)
  9. Malaysia (Asia)
  10. South Africa (Africa)

Why do I tell you this? Slow and steady wins the race. Success doesn’t happen overnight.

Achieving your goals by offering exceptional customer service is something that has to happen every hour, every day, from everyone on your team. The consistent day-to-day effort is what will allow you to reach your goals.

Posted in Goals, It's All About the Customer, Jeff Noel, Success | 9 Comments