Happy Anniversary Walt Disney World! Congratulations on 40 years of making magic.
While they may not get it right in every situation, today is the result of being consistent with their purpose, goals and expectations for 40 years.
What can a vision do for you and your business?
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Thanks to Google and their analysis of my site, I can see where my blog visitors are from.
As of 2010, Wyoming’s population was 563,626. . . give or take a few cowboys. So why do I not have any readers in Wyoming?
What if you had this kind of information for your business at your fingertips? What would you do?
There are a few strategies for most businesses:
Is what you’re doing now working? Are you on number 1, 2 or 3? Or do you have another list?
If you know anyone in Wyoming, please send them my way. I’m sure I could benefit from them being a part of the tribe!
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. . . this is what you’re faced with? And instead of your name, it was the name of your business?
If we had tombstones for all the businesses that have started and failed over the last 20 years, we would probably run out of places to put them.
What are you doing today so that your tombstone isn’t ready prematurely?
PS. Fortunately for me, I was born in 1964 not 1864. Otherwise, this would have been extra creepy.
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We couldn’t get away from them. They were everywhere. They mobbed our tables. They took our samples. They asked questions. They thanked us.
They are our new customers. Will all of them shop with us? No way. Were some of them there just for the free stuff? Absolutely.
But instead of sitting back and waiting for them to come to us, we went to them. It was the first week of classes at a local university. For a contribution to one of their scholarship funds, we got the privilege of setting up a table.
Well worth it.
Do you sit back, waiting for them to come to you?
If so, good luck with that approach.
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“The statistics are very much against us. Think about it. If there is a one in a million chance something will go wrong, and 10 million guests ride our ride, then something will happen ten times. We can’t design to that one in a million. We have to design to that one in hundreds of millions.”
Bruce Johnson, Imagineer, as quoted in Walt Disney Imagineering: A Behind the Scenes Look at Making the Magic Real
So, do you work/design/create for the one or the one in a million?
How about giving your customer a one in a million experience?
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